Video file
Media

When driving, drink 0.0%
1 in 3 Belgians still drive under the influence of alcohol.* To initiate change, Jupiler created an unusual glass using shattered windows from alcohol-related car accidents.
*Survey conducted by Jupiler | BE | 27 - 30 Jan 2023 | n=301 | 18 - 65 | consumers of alcohol
Video file
The glass that started conversations about drinking and driving.
Video file
This is how glassblower Frederik Rombachs transformed the shards of a car crash into something new.